Gymshark
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Our Re-use Loop service offering
We know the best way to reduce waste is to avoid creating it in the first place. That’s why our Re-use Loop focuses on extending the life of products, materials, and resources, keeping them in circulation for longer, and delivering commercial, environmental, and reputational value to businesses.
Through our network of specialist brands, technology platforms, and logistics expertise, we help businesses design returns systems, manage reuse strategies, and embed circular models that are both sustainable and profitable.
From fashion retailers to electronics manufacturers, our Re-use Loop gives businesses a clear path to reduce waste, cut costs, and deliver a more sustainable customer experience.
See our servicesOur services
The Re-use Loop provides end-to-end solutions that transform how products are handled after first use.
Reverse Logistics Solutions
Through our Re-use Loop, our specialist brands combine logistics expertise, technology, and data to transform returns into opportunities for reuse, recovery, and resale.
Because every return holds more value if you know how to unlock it.
Freight Forwarding
Complete coordination and shipment of goods worldwide via air, sea, road, or rail – including customs compliance, cargo tracking, and duty deferment.
Value-added services
Pre-retail and compliance rework such as garment processing, labelling, kitting, and preparing stock for store or e-commerce readiness.
Omnichannel fulfilment solutions
Our approach combines logistics, warehousing, and technology to create efficient, scalable fulfilment operations that improve customer experience and reduce operational complexity.
Through our Re-use Loop, we help businesses move beyond traditional fulfilment and build connected, circular supply chains.
Transportation Services
Bespoke logistics networks, using both owned fleets and third-party carriers, to design efficient, lower-carbon transport solutions.
Returns Management
Managing the entire returns cycle, platforms, portals, and reverse logistics, to minimise costs, recover value, and optimise the customer experience.
Our specialist brands
Our Re-use Loop is powered by specialist brands with deep expertise in returns, reuse, and logistics. Together, these brands act as circular enablers, helping businesses minimise waste and maximise value.
Testimonials
Advanced Supply Chain has done very well adjusting to our accelerated transition plan and ramped up the operation in a lot faster timescale with the limited forecast.
High Street TV
Testimonials
The model of ReBound Returns is fully consistent and relevant for customers like us. It’s a way to provide a full network all over Europe with one single contact, which of course provides better service, optimisation, and simplification.
Columbia
Testimonials
Not only have their streamlined logistics saved the company time and money, but our customers love it! Customer service contacts from international shoppers have reduced by 20% since going live with Advanced Supply Chain.
New Era Caps
Testimonials
We have worked in partnership with Advanced Supply Chain to develop systems and processes aligned to our business needs that have delivered and continue to deliver significant service and cost benefits.
ASOS
Businesses we work with
By combining data insights, logistics expertise, and sector-specific knowledge, we ensure that our solutions fit each customer’s unique challenges. The Re-use Loop supports businesses across a wide range of sectors.
Technology and innovation
Technology fuels the Re-use Loop service offering, making it possible to extend product life, reduce waste, and create a seamless customer experience. Our platforms and digital tools give businesses end-to-end visibility and control over their reverse logistics, returns, and reuse operations.
Returns management platforms
Our market-leading returns portal enables businesses to design and manage flexible, branded returns journeys. With real-time parcel tracking, multi-language capability, and customisable return options, it reduces friction for consumers while cutting operational costs.
Data and analytics dashboards
Analytics suites that provide deep insight into return reasons, volumes, and product condition, helping businesses spot trends, reduce avoidable returns, and recover more value.
Omnichannel logistics technology
Systems that connect warehousing, fulfilment, and transport with returns data, ensuring products can be quickly processed, reconditioned, or redeployed to where they’re needed most.
Inventory and stock visibility tools
Integrated warehouse management and order management systems give businesses real-time oversight of stock across multiple channels, supporting resale, redistribution, and recommerce.
Automation and rework technology
From scanning and labelling to compliance rework, digital systems streamline pre-retail services, ensuring goods are store- or e-commerce-ready faster and with fewer manual touchpoints.
Customer communication tools
Automated notifications and self-service returns portals improve customer satisfaction, while giving businesses better control of cost, speed, and sustainability outcomes.
Closing the circularity gap
The world is just 6.9% circular, meaning more than 93% of resources are wasted or locked away instead of being reused. Regulations are essential tools in reversing this trend, but only if businesses can engage with them effectively.
Our Comply Loop helps businesses turn regulatory obligations into real-world impact:
- Driving higher recycling rates
- Recovering valuable materials
- Reducing environmental risk
- Building customer trust through transparency
By helping businesses embrace compliance as a driver of circularity, we move closer to closing the gap together.
See our movementExplore our other service loops
We are the first to truly offer an integrated resource management solution through our three loops.
A woman stands presenting to two colleagues in a meeting room, with posters on the wall behind her displaying Reconomy’s mission and circular economy messaging.
Comply Loop
Solving increasingly complex environmental regulatory challenges using data, expert knowledge and thought leadership to drive business accountability across the globe.
Find out more
A worker wearing a Casepak high-visibility vest and safety helmet uses a tablet while standing in front of a wall of posters showing different recycling material categories.
Recycle Loop
Using technology, innovation, data and specialist expertise to enable our customers to achieve zero waste and create sustainable value.
Find out moreThinking circular: knowledge and insight
The latest news, insights, and thought leadership from across Reconomy.
See our latest news
Speak to a circularity expert